Box office clashes between big movies, always comes with the concern of the number of screens! While what counts is the demand of the audience, thus that depends the number of screens allotted to any film, it’s not always easy for exhibitors to decide which film should get more screens or shows, at least before the release. This Diwali, one shall see a big clash between ‘Singham Again‘ and ‘Bhool Bhulaiyaa 3‘. Both the films have immense buzz and there’s excitement for both. This has led to a huge ddilemma among national chains like PVR Inox to decide on the number of screen.
According to trade website Box Office India, it’s a huge dilemma for big National chains like PVR Inox while the non-nationals and single screens are going forward with a 50-50 per cent ratio to divide the screens. This is also due to the fact that the distributors of ‘Singham Again’ want a larger share of the profit. The distributors of ‘Singham Again’ want to go with a 60-40 percent in the profit sharing with PVR Inox. Meanwhile, they expect the same from other chains, for instance, 55-45 percent ratio.
Here’s another twist in the tale. No exhibitor would also want to miss out on giving less number of screens to ‘Bhool Bhulaiyaa 3’ or give more preference to ‘Singham Again’. The reason for that being – the distributor for ‘BB3’ is the same as for ‘Pushpa 2‘. If ‘BB3’ is not given enough preference at the moment, it would further affect their negotiations for the big Allu Arjun starrer in the coming months.
With the 50-50 percent ratio overall, the opening weekend is expected to be a full house at most theatres, thus a huge total number is also expected. But post the opening weekend, it shall all depend on the popularity and the demand of the audience, and whichever film is performing better. Depending on the footfalls generated, the exhibitors will eventually alter the screens and shows of the movies.